Available for work
A passionate data alchemist who transforms raw numbers into strategic narratives, I thrive at the crossroads of curiosity and rigor.
Current role
Data Analyst @ FPT AdOne - PixOn Game Studio
A passionate data alchemist who transforms raw numbers into strategic narratives, I thrive at the crossroads of curiosity and rigor. With a mastery of SQL's intricate joins and window functions, I unearth hidden patterns from sprawling datasets. Python is my canvas: I wield Pandas and NumPy to sculpt data pipelines, apply scikit-learn to craft predictive models, and harness Matplotlib to paint compelling visual stories.
Every analysis I undertake begins with a question—Why did this trend emerge? Which segment is driving growth?—and ends with clear, actionable recommendations. I excel at designing experiments, from A/B tests that optimize user experience to cohort analyses that deepen our understanding of customer behavior. Whether I'm modeling lifetime value to guide marketing spend or building dashboards in Tableau and Power BI to monitor real-time performance, my focus is always on bridging data and decision-making.
Collaboration is at the heart of my work. I partner with product managers to define key performance indicators, work alongside engineers to automate ETL workflows, and coach stakeholders on data literacy so that insights spur meaningful action. Adaptable and ever-eager to learn, I stay abreast of emerging tools—like Snowflake, dbt, or advanced machine-learning frameworks—and integrate them to streamline processes and enhance predictive power.
Ultimately, I'm driven by impact: empowering teams to make smarter choices, uncovering opportunities in the noise of big data, and crafting narratives that inspire confidence. If you seek a data analyst who combines technical prowess with strategic vision—and a dash of creative flair—you've found your analytical storyteller.
When I'm not immersed in data, you can find me exploring the latest tech trends, experimenting with new recipes, enjoying a history book or playing badminton, football. I believe in lifelong learning and am always looking for ways to expand my skill set and knowledge base.
Scanning featured projects…
A collection of projects that showcase my expertise in data analysis, machine learning, and business intelligence.
A responsive personal portfolio built with modern web technologies, featuring smooth animations and an elegant dark theme design.
Automated solution for creating multiple flattened event tables on BigQuery in minutes, streamlining data preprocessing workflows.
Automated weekly marketing data reporting system that collects, processes, and distributes insights via email notifications.
Machine learning model to predict in-app purchase behavior from user login patterns, helping optimize monetization strategies.
Comprehensive statistical analysis of in-app purchase user behavior patterns to identify key engagement drivers and optimize user experience.
Interactive Power BI dashboard for daily monitoring of campaign performance, revenue tracking, and key business metrics.
Interactive Power BI dashboard for weekly monitoring of campaign performance, revenue tracking, and key business metrics.
Interactive Power BI dashboard for monthly monitoring of campaign and keyword performance.
Applied machine learning model to predict ROAS and LTV for UA campaigns. Optimized for D3, D7, D14 and D30.
Developed a comprehensive ETL pipeline using DBT, Airflow, and Docker to automate data workflows and ensure data quality.
Find reasons and solutions to improve Pay Rate by analyzing user behavior and payment patterns.
Optimize Game by Analyzing Users Behavior.
Manage and Optimized Ecommerce Campaigns.
Marketing Management